Today it is imperative that your business owns your brand name in the major social spaces. This means being proactive rather than reactive. Your business can benefit from these profiles by driving targeted traffic with higher conversation rates and controlling the conversation about your brand in the social space. It is better you own your name in these social spaces rather than a competitor or former disgruntled employee. Even if you do not develop your profiles right away, you should sign up and take control of your name.
Social media profiles can also be used to merge traditional PR assets with online strategies. Loads of content is created with offline campaigns- commercials, print ads, radio ads, the list goes on and on. Many times customers are looking for these ads online. If your content isn’t there these customers can end up finding a competitor who has targeted your campaign phrases. Placing this content on the appropriate social channels will increase content and help build fans/followers.
Setting up your company only takes minutes and devoting as little as 10 minutes a day to maintain and adding to your profiles will keep the profiles fresh with content.
See examples of business social media by checking out Elixir Interactive social media profiles: Elixir Interactive Facebook, Elixir Interactive LinkedIn, Elixir Interactive Twitter, and Elixir Interactive YouTube.
Wednesday, June 30, 2010
Wednesday, June 9, 2010
Fionn Downhill
Fionn Downhill is the CEO & President of Elixir Interactive. Fionn is also an experienced speaker on search and online reputation management. Fionn Downhill is a featured speaker at the following upcoming events:
"Is your Google reputation keeping you up at night?OMS 2010 23-City Tour
Do you or a your clients have false reports on sites which are affecting their sales?
Do you work with a brand that values their good name more than anything else?
Do you know all about monitoring social media but not how to repair bad results?
If you answered “yes” to any of these questions – this event is for you.
The panel will include Fionn Downhill from Elixir Interactive, Tom Biro from Allison & Partners, and Clark Porter from Osborn Maledon law firm."
"OMS is coming to you! This year, OMS will visit 23 cities across the U.S. and Canada and will include 400 expert speakers, exclusive OMI training workshops and countless peer networking opportunities."Recent Events:
Ray Raps…20 Questions with Fionn Downhill
"Fionn Downhill, CEO of Elixir Interactive, talks SEO, social networks, Bing, and leprechauns in this month’s Ray Raps."Fionn Downhill of Elixir Interactive on Selling Search to the C-Suite at SES NY 2010
"One of the popular sessions at SES New York 2010 was entitled, "Selling Search to the C-Suite." It was moderated by Anne F. Kennedy, a member of the SES Advisory Board, the Founder & MP of Beyond Ink, and the FP & CMO of Joblr.net. Following the session, Kennedy interviewed one of the speakers, Fionn Downhill, the CEO and President of Elixir Interactive."Connect with Fionn:
Other Resources From Fionn Downhill:
You can also read more about Fionn Downhill on her Fionn Downhill – Digital Shenanigans blog or read a short bio about Fionn Downhill on SMX.
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